1 in 3 online retail transactions happen on a mobile phone (source). Consumers are flocking to the convenience of online shopping. For example, Amazon Prime gives consumers free two-day shipping on purchases and some apps provide same day delivery of items.
We’ve seen major retailers, Sports Authority for example, experience difficulty when faced with online competition. Will this trend continue or will brick and mortar find a way to survive? With the prevalence of online shopping, what will retail look like in the future?